被嘲笑的浴缸，如何逆袭成爆款？
In 2003, Rob Buete, an expert in bathroom products, first saw a new kind of bathtub made by a small company. It had a small door on the side. He laughed out loud. A bathtub with a door? To him, it looked like a strange and awkward machine, only useful for very old people who had trouble stepping into a normal tub.
But Rob was completely wrong. He soon learned a valuable lesson. A friend asked him to help sell these tubs. They placed ads in a magazine for older adults and were surprised by the huge number of phone calls they received. One customer called and cried tears of joy. She told them she had not been able to take a bath in over ten years. Rob was deeply moved and became a true believer in the product. By 2005, he and his friend had bought the company.
Then, Rob noticed something unexpected. Many customers were not the older people they had first imagined. The demand came from all kinds of people. Overweight individuals found the tubs life-changing. Athletes wanted them for muscle recovery and pain relief. People with arthritis (关节炎) or back problems, both young and old, also wanted to install one. Features like massaging water jets and warm air bubbles attracted not only those with physical needs but also younger, health-conscious people looking for relaxation. Rob realized their product had a much wider appeal.